A multi-disciplined commercial leader with experience in both Blue Chip FMCG & Retail and Start Ups & SME’s.  His career experience spans the following areas:

• Account Management, Business Development and Sales

• Category Management, Procurement and Trade Planning

• Leadership, Governance and Business Planning

• Supply Chain, Planning and Customer Service

Starting his career at Diageo and working with other FMCG category leaders including Heinz and Colgate, Ben has a deep understanding and enthusiasm for the UK Retail scene.  His working knowledge of how the best consumer-driven companies operate and multi-channel retail expertise affords Ben’s clients invaluable insights in how to succeed either at the negotiation table, on-shelf or through retail activation, promotions and retail media.